Tim Coco served both as a print and broadcast journalist and then created a corporate communications department for a major national conglomerate. He observed how institutions failed to speak with one voice. Their messages became confused when interpreted by artificially fragmented advertising, public relations, direct mail and investor relations efforts.

Coco was among the first to recognize the impact of unprecedented information sharing among diverse audiences. In his role as a marketer, he did more than just re-assemble and integrate marketing communications; he combined all corporate communications. Customers, employees, shareholders, regulators, the media and others now heard the same messages – yet in a manner specially tailored to each. It would take the advent of the World Wide Web nearly a decade later for Madison Avenue to embrace the new model.

Upon founding COCO+CO. in 1991, he put this creatively and strategically balanced, zealously ethical and audience-centered “Connections Process” to work for client partners. This field-proven approach has helped dozens of institutions meet even the most challenging objectives.

Coco holds a Bachelor of Science Degree in Management from Lesley University School of Management.

Greg Skorupka’s experience includes both traditional and digital arts, ranging from print advertising to computer illustration. He holds a B.A. in Digital Media Arts from Merrimack College in North Andover, Mass. He was a member of the Web Services team at Merrimack College, creating online virtual tours and assisting professors with Internet course-related materials.

Skorupka’s responsibilities include overall coordination of client partners’ brand identity from concept through execution.

Joining COCO+CO.’s creative team in 2011, Donna Capodelupo is a veteran journalist who has written and edited news about the Merrimack Valley and North Shore areas for the past 30 years.

As an editor who has received thousands of news releases and media requests, Capodelupo is able to draw upon her vast experience to craft messages that she knows will make it into print or online.

She has created press and marketing materials for educational institutions, local businesses and non-profit clients.

Capodelupo’s background in mainstream news reporting includes roles as a reporter at the Derry News in Derry, N.H.; a reporter, regional editor and managing editor at the daily Haverhill Gazette; editor of weekly newspapers in Swampscott, Georgetown, Amesbury, Newburyport and North Andover; production editor at The Eagle-Tribune; and as the editor of the weekly Haverhill Gazette.